Alicia Ortman I Self Discovery Coach I Writer I Facilitator

Welcome! Here is your invitation to get honest about what lies underneath “I’m fine” and come back to yourself.

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aliciaortmancoaching

I’m Alicia! 🙋🏼‍♀️
Writing, speaking, and teaching self-discovery to help ambitious women come back to themselves. 🌱

You probably think the next 90 days of the year ne

You probably think the next 90 days of the year need more hustle.

I have certainly thought the same thing in years past.

I would pull out my list of New Year's Goals and see all the areas where I hadn't made progress.

All that does is create shame for ourselves, and then we work on goals out of lack rather than fulfillment and joy. We're not about achieving goals just to check boxes around here.

We're about choosing goals in aligment with who you want to become.

More time spent being present with your kids after school.
More time traveling to the National Parks.
More financial freedom so you can create something meaningful to give back to others who are standing where you once stood.

What would it look like if you gave the next 90 days focused intention in the right area, for you??

I have 2 remaining spots for 90 days of 1:1 coaching. If you are a high-achieving woman and want to move fast, this is for you.

DM 90 Days to snag your spot today.

Don't wait until January 1st to get started. Start January 1st aligned and ready.

You don't really want another checklist or half-fi

You don't really want another checklist or half-filled planner. 🙅‍♀️

What you really want is:
✨Clarity on your next steps.
✨Permission to admit what you really want (without guilt.)
✨Confidence that you are spending your precious time in the right places, making it all work.

Imagine if you started the last 90 days of the year knowing exactly what to do, and actually followed through on it. 🗒

That is the freedom you are searching for in those checklists and half-filled planners. (Don't worry, I have a drawer full of them too.)

That is what you are missing as you consume my content and keep thinking, "I'll reach out to Alicia when the time is perfect."

Hard truth?

There is never a perfect time. 👏Life will always be Lifing, no matter if you seek support or keep circling on your next goal, thinking you can figure it out on your own.

Good news for you. This is the work that lights me up.

And I have time this week to chat with you.

DM me. I'm here.

Your fear does 2️⃣ things: 🛑1. Stops your action

Your fear does 2️⃣ things:

🛑1. Stops your action.
🛑2. Keeps you playing small.

The high-achieving women I work with, have the same fears you have too:

-fear of not doing it perfectly.
-fear of pivoting.
-fear of being judged.
-fear of not having enough time.

The fear didn’t magically disappear. 🙂‍↔️

My clients are DECIDING to move with their fears in their back pockets, because their desire of financial and time freedom are at risk if they don’t. 👏

That is the only difference my friend.

If you want to pursue the quiet whisper that keeps coming up whispering “there’s more✨”, then we need to chat so you can get moving now.

Talk soon.

You don’t want another new plan for your goal. 👎🏻

You don’t want another new plan for your goal. 👎🏻

What do you really want? 🤔

A quick win. 🔥

That woman who has the freedom to go anywhere she wants, and spends long weekends snuggled with her family in a new zip code every other month?

She’s drowning in your day-to-day. 🎤

💻In the onboarding of new clients.
💻Constantly responding to emails.
💻Posting on social when it feels gross.
🫩Feeling mentally and physically exhausted from doing it all.

We are not meant to stay stagnant, friend!

👉🏻Close your eyes, and imagine not doing the one thing that fills you with dread. Imagine that is off your plate.

How much more energy can you bring to working on the right things if the draining things do not weigh you down? ✨

This is how we make progress on your passion project in 7 days. 👏I can help you do exactly that.

If you are tired of managing everything on your plate, thinking you are making progress, but still feel like you are spinning, then you need to book your call today.

Talk soon. 👌

Are you a successful business owner and you are wa

Are you a successful business owner and you are wanting to stop wasting time?

💛 Wondering what’s next for you?
💛Waiting for the perfect time to pursue your passion project?
💛Tired of being frozen in fear because you’re entering uncharted territory?

These are the exact topics we are digging into tomorrow in my free masterclass. And it’s only happening live.

Comment “save my spot” and I’ll send you the calendar link so you can join at 12:30 PM EST.

Don’t let the next 90 days go by without a clear, focused, purpose driven plan.

I’m so excited I’m saving you a seat! ❤️

Do you ever feel guilty for wanting more?✨ Succes

Do you ever feel guilty for wanting more?✨

Success should be "enough"...but deep down you know you're built for growth, expansion, and impact.

Here's the truth: successful women don't stop at the first milestone. 👏

They stand on the foundation they've built and give themselves permission to grow- without apology.

Every win unlocks the next version of more as we evolve.

So, what's your next version?

Drop a ❤ in the comments to claim it.

Hey friend, The best thing you can do for yoursel

Hey friend,

The best thing you can do for yourself isn’t found in another book, another podcast, or another “how-to” strategy.

It’s found in the quiet.
In the pause between the noise.
In actually listening to what you already know.

You don’t need another person to tell you what’s right for you.

You just need to trust yourself. 💛

Your business.
Your goals.
Your next step—it all starts with you deciding to believe in yourself first.

Share this to your stories today and tag me.

You’ve built the successful business, friend. No

You’ve built the successful business, friend.

Now, let’s get you to a place so you can enjoy it. 👏

The course you want to create, the stage you want to speak on, the book you want to write, the lives you want to transform, the woman’s retreat you want to start.

I can help you get there.

Stop waiting for the perfect time.

Be bold. Be daring. Start right now. I’ll help you determine your true path forward.

I’m waiting for you in the DM’s.

Follow @heygoalsister

I’ve always been a person who just knew I was goin

I’ve always been a person who just knew I was going to do things differently. I didn’t have any actual data to support that I would do that, I just a deep inherent belief that I would do so.

🛑 That doesn’t mean I’ve always given myself permission to pursue the things I really want to pursue.

A few years ago, I remember very clearly struggling with not knowing what my one true passion was. I had tried many hobbies, and I felt frustrated because nothing stuck.

I searched podcasts for information on not having one true passion. I came across Elizabeth Gilbert on an Oprah podcast.

I thought something was wrong with me because I didn’t have one true passion. That wasn’t it at all.

The problem was I didn’t have the permission to be a multi passionate person. 🎤

The great @elizabeth_gilbert_writer gave me permission to not have one true passion in life.

I have fully embraced that I am a curious being, and I gather things as I follow my curiosities. I believe deeply that nothing is ever wasted and it will serve a purpose in some capacity in the future.

I’m finding with successful women, they are stuck because they need permission to let go of “I’ve built this, and it’s fine” to stepping bolding into the next version of themselves. They are looking for less of the hustle, and more for impact and a desire for freedom.

DM me your passion project that you have quietly been carrying on your heart, and I’ll give you the permission to pursue it. ❤️

💬“I’m waiting for the perfect time.” 💬“I can figur

💬“I’m waiting for the perfect time.”
💬“I can figure this out on my own.”
💬 “I’ll just keep trudging forward.”

If you have spent months quietly carrying your next passion project and trying to figure out your path forward, then you need to be at my free Masterclass. 💯

There are 3️⃣reasons why you are stuck circling on your next business goal, and we’re going to talk about them live together, next Thursday.

👉🏻If time is your most precious asset, then 🛑 waiting so you can start moving.

Comment 🙋🏼‍♀️ and I’ll send you the link to block off your calendar so you can attend live.

Easy peazy. 👏

That dream to travel anywhere you want, whenever you want? It’s closer than you think.

Don’t miss it. ❤️‍🔥

"Solving imposter syndrome wouldn't mean everythin

"Solving imposter syndrome wouldn't mean everything to me.

It would be making it all work.
I mean, really work.

For me, that means freedom to do anything, anytime I want, freedom to help anyone, and freedom to go anywhere. To not be held down by time or money."

-wise words from a successful business woman I know. ✨

Double tap if you agree.

If you’ve ever caught yourself whispering “I shoul

If you’ve ever caught yourself whispering “I should be happy with what I have…”

while secretly dreaming of something bigger—this is your sign. 🪧

The truth?

You don’t need another plan or more hustle.

You need permission. 🙌

Permission to pursue the dream that’s been tugging at your heart, even if it feels scary, even if others might not understand.

On September 25th, I’m gathering ambitious women just like you inside Permission to Pursue—an event designed to help you stop circling on your goals and finally move forward. 🔥

It’s time to stop waiting for someone else to give you the green light. You’re the one who gets to say yes.

👉 Ready to give yourself permission?

https://heygoalsister.com/how-to-stop-circling-on-your-goals-and-finally-move-forward/

✨ So many ideas. Not enough time. Successful busi

✨ So many ideas. Not enough time.

Successful business owners think they have two problems:

➡️ Too many ideas
➡️ Not enough time

I’ve been there, too.

☕ Early mornings writing a workbook.
☕ Early mornings creating a course.
☕ Early mornings listening to all the podcasts + reading all the books… hoping I’d find the “one thing” that would finally get me to my next level.

But here’s the truth: consuming more doesn’t create clarity.

It creates noise. 🎤

📱 Social media.
🎧 Audiobooks.
🎙️ Podcasts.
👩‍👩‍👧 Expectations on being the perfect mom, wife, business owner.

All that information leaves you cluttered + second-guessing yourself.

👉 When really, you already know what’s best. You just need the permission to trust it.💗

That’s why I’m hosting my FREE masterclass:
Stop Circling on Your Goals + Move Forward

If you’ve been stuck in the loop of “too many ideas, not enough time” → this is for you.

📌 Save your seat now: https://heygoalsister.com/how-to-stop-circling-on-your-goals-and-finally-move-forward/

Let’s quiet the noise, find your clarity, and finally move forward. 💫

Why is circling on your goals is a problem? Follo

Why is circling on your goals is a problem?

Follow @heygoalsister

Save the date for September 25th, 12:30 PM Eastern standard time for a free master class on this topic.

We are digging deep into the real reason that is holding you back from making progress!

I can’t wait to see you live!

There are many mindset blocks I hear successful wo

There are many mindset blocks I hear successful women holding onto, no matter how many accomplishments they have, or how many years they've been in business.

This is a reminder for you.

You are good enough.
You are worth that proposal amount.
You can trust yourself.

Tag a business bestie below to share the love.

Your business gave you freedom… but now you crave

Your business gave you freedom… but now you crave MORE.

➡️ More time for what matters.
➡️ More impact with your passion.
➡️ More alignment with who you’re becoming.

The only thing standing in the way?

Not money.
Not time.
Not even fear.

👉 It’s permission. 💯

DM me PERMISSION and let’s talk about what your next bold move could look like.

I can’t wait to talk with you.

Throwing it back to 2019 when I woke up at 3 am, d

Throwing it back to 2019 when I woke up at 3 am, drove 3 hours to volunteer for Girls On The Run in Charlotte, volunteered and ran the 5K, and drove 3 hours back home. 🏃🏼‍♀️

Why?

Because I wanted to make an impact in some way. I love running + inspiring others to be their best selves, so it felt right for me to do exactly that.

Maybe you know what I’m talking about?

That quiet whisper. ✨

“There has to be more than just this .”
“I want to make an impact.”
“I just want to be free to do what I want whenever I want.”

The tricky part is, we always seem to find about 25 reasons why we can’t have our version of more:

👉🏻It will take too much time
👉🏻I might be judged by so and so
👉🏻I don’t know my path forward

We don’t spend enough time and just give ourselves:

✨ PERMISSION. 🎤

Permission to ruffle feathers.
Permission to pursue your passions.
Permission to stop circling and move forward—fast.

💫 What would you do if you just gave in to the impact you despately desire?

Let’s chat in the comments! 👇

Have you ever met an online Business Bestie and go

Have you ever met an online Business Bestie and got to hug their neck when you finally met them in person?!! 🤩

The energy that was shared between us was exciting, and if I’m going to be a Disney princess 👑 about it, downright magical. ✨

If you feel like you are just trudging through the mud and cannot get ahead, no matter how many steps you take, plugging into other people is so life-giving. 🙌

It can be scary at first, but it is so worth it when you put yourself out there, turn your Zoom camera on, share when it feels safe to do so, and SHOW UP.

Thank you @smallbusinessmoms for curating the space to do exactly that. 💖

So excited to finally hug you @iam.rachelbaker !!!

And of course, we had to have coffee ☕️ at a local small business!!❤️ @grandstrandcoffee

Let’s showcase some amazing businesses in the comments! Tag your business besties! 🤩

Every time you circle the same business goal… You

Every time you circle the same business goal…

You lose TIME ⏳
You lose ENERGY ⚡️
You lose CONFIDENCE 💔

But when you choose ONE bold step →
You gain clarity, freedom, and momentum. 🔥

Stop circling on your business goals friend.

I want you to make the most use of your precious time with clarity.

I want you to have freedom to travel whenever you want with your family.

I want you to feel confident in the causes you want to donate to because your late grandpa used to donate his time to that same cause.

Follow @heygoalsister for more mindset and clarity.

Drop a ❤️ if you feel this.

Hey there! If you're new here, I'm Alicia! 🖐 I am

Hey there! If you're new here, I'm Alicia! 🖐

I am a wife, mom, business coach, author, runner, pretend gardener, chocolate lover, Enneagram 8, self-taught cook, outdoor lover, and basically a multi-passionate being.

I got into coaching for two reasons.

1. I've had to problem solve for myself since I was 17 years old to keep my commitment to myself to live an intentional life.

2. I know the cost of circling the same goals for months. (Even years when it came to writing my workbook!)

I know how it feels to be ambitious, but also stuck.

Coaching was how I broke this endless loop for myself. And now, I'm proud to help other ambitious women do the same.

Because here’s the truth: you don’t need more time, more certifications, or a perfect plan.

You need clarity, accountability, and someone who refuses to let you play small.

That’s why I do what I do. 💪

And if you’re done circling, I’d love to show you what’s possible when you finally move forward.

DM me CIRCLE and I'll send you an invitation to a free event I'm hosting on September 25th.

I can't wait to get to know you better!

Thank you for following along on @heygoalsister ! I appreciate you more than you will ever know.

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© 2026 | Alicia Ortman | Self Discovery Coach for Women I All Rights Reserved
Self Discovery Coach for Women I Podcaster I Author | Speaker I Self Leader Myrtle Beach South Carolina